Visible merchandising is the artwork and science of presenting items in a method that captures interest, entices consumers, and finally drives profits. From eye-catching shows to strategic product or service placement, Visible merchandising performs a vital job in shaping the overall shopping practical experience and influencing buying selections.
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Η εκμετάλλευση αποτελεί ένα παράγοντα ενός συγκεκριμένου προϊόντος ή υπηρεσίας. Είναι μια στρατηγική που απαιτεί στρατηγική σχεδίαση , έρευνα και καλή κατανόηση και ανάλυση του κοινού στόχο